Strategist, Jobs, Scotland, Glasgow, 5496
This vacancy is now closed

Strategist - Glasgow

Circa £40k - Technology - Digital Marketing
Ref: 5496 Date Posted: Monday 04 Jun 2018
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The thing that makes your position so important is that it supports our vision of being an ideas company for the connected world. You are central to ensuring our strategic work for clients addresses audience, business and sector connections in order to inspire the creation of remarkable ideas that deliver Big Numbers results.

You develop strategies for your client accounts and new business with the support of other senior strategists and the collaborative team. You develop your industry knowledge and skillsets on-the-job, and share your findings with the strategy team and wider business wherever appropriate.


  • You are a decisive thinker
  • You are capable of insight identification
  • You are skilled in proposition development
  • Requirements gathering is second nature to you
  • You are skilled in UX and digital product definition

Then this could be the role for you.

We are looking for someone with the following skills:

  • Ability to think both creatively and analytically
  • Skilled in desk / secondary research
  • Writing the creative brief
  • A passion for brands and developing powerful brand ideas
  • Being a trusted advisor to clients
  • Developing partnerships with ADs on client accounts and live projects to define the overall strategy and individual project strategies to ensure that all strategic objectives and processes are met/adhered to
  • Partnering ADs to ensure that delivery of projects adheres to the overall strategy
  • Working with the client services team to interrogate client briefs and turn them into internal briefs/plans for the relevant teams
  • Supporting client services/production on development of great briefs that lead to effective work
  • Collaboration with different skillsets within the agency to create great work and evaluation and identification of insight
  • Working with ADs to identify new opportunities with existing clients and proposing the work to clients
  • Responsibility for client’s digital strategy and supporting account directors with regular, timely, effective communication with key clients and management of expectations relating to strategy
  • Developing competency in all strategy skillsets and processes, including social, content, etc. and further developing your expert areas
  • Be proactive in communication with senior strategists and the project team on the progress of your accounts/projects
  • Working with the business development teams to interrogate new business briefs and turn them into internal briefs/plans of attack
  • Developing a consistent and strategic approach to pitch presentations
  • Ownership of ‘the story’ in a pitch
  • Developing commercial awareness and communicating commercial aspects of strategy to the client services team and to clients
  • Proactively recommending the skillsets within the agency to take part in strategy definition and delivery
  • Ensure you are working towards personal and business targets
  • Work towards achieving objectives set in 6-monthly reviews
  • Support the delivery of a strong proposition for strategy that both client services and new business can sell to clients
  • Provide agency-wide training in your specialism and/or other aspects of strategy
  • Attend internal and external training/conferences and share key learnings with strategy/wider team
  • Develop new methods for idea generation and share learnings with the team
  • Develop clear and consistent approaches to presentation and pitch writing
  • Support the development of the knowledge base and help to keep it up to date