SEO Manager, Jobs, Scotland, Edinburgh/Midlothian, 5319

SEO Manager - Edinburgh/Midlothian

Sales & Marketing - Digital Marketing
Ref: 5319 Date Posted: Friday 16 Feb 2018
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Nine Twenty are delighted to represent a growing Retail company based in Edinburgh. With a global client base, they are on a continued period of expansion and as such require an SEO Manager to join the team.

As SEO Manager you are responsible and accountable for coordinating and implementing the company's SEO strategies.

The Role:

  • Define requirements, tasks, and resources associated to SEO strategy as part of cohesive overall marketing strategy
  • Manage and execute implementation of SEO strategy
  • Communication to team, and management on strategy/project development, timelines, and results
  • Collaborate on and determine business search strategy and goal definition for success
  • Keep pace with SEO, search engine, social media and internet marketing industry trends and development
  • Perform keyword research in coordination with business objectives to optimize existing content and uncover new opportunities
  • Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages
  • Forecast and meet commercial requirements via SEO function
  • Provide recommendations and execute/manage strategies for content development in coordination with SEO goals – general and keyword specific
  • Help to create and support marketing content to socialize and use for social media purposes 
  • Develop and implement link building campaigns
  • Develop, manage and execute communication/content strategies via social communities in coordination with client goals
  • Implement and administer search engine programs (XML sitemaps, shopping feeds, webmaster tools)

Experience

  • SEO, PPC and social media expertise. Including a good knowledge of ranking factors and search engine algorithms
  • Extensive experience of digital marketing, e.g. advertising, social media, email, website content creation and management, lead generation etc.…
  • Experience of using relevant software, e.g. Google Analytics, Click Equations, Search Ignite, Webtrends, Hootsuite, SEMrush etc…
  • Good office software skills (e.g. Excel, PowerPoint, Word, Adobe etc…)

The Person

  • Ability to manage multiple tasks at the same time
  • Passionate, enthusiastic and driven to deliver
  • Subject matter expert in digital disciplines
  • Good at working alone and within a dynamic team
  • Highly organised and good at managing to deadlines
  • Self-starter and takes the initiative
  • Excellent analytical skills – ability to investigate, manipulate, interrogate and interpret large volumes of data

If you have the relevant skills for this fantastic opportunity please submit your CV for the attention of Louise Hunter-Hoiles.